Large-scale outbound calling programmes in Australia

Who calling programmes are for

Programmes suit teams that need a large, one-off or recurring calling job done accurately, not a sales team that needs meetings every month.

• University and business school research teams recruiting Australian businesses into surveys, interviews and panels
• Market research agencies that need an Australian telephone fieldwork partner for B2B recruitment
• Pharma commercial, omnichannel and HCP data teams that need GP or specialist consent captured, or practitioner data verified Calling GPs and healthcare professionals
• Healthcare data companies keeping practitioner and practice records current
• Large enterprises with a one-off, high-volume calling job: a data clean-up, an event, or a reactivation push

Need a steady flow of sales meetings instead? That is our outsourced SDR service, for ongoing meeting booking, on a monthly retainer starting at $7,000 a month that typically books about 8 qualified meetings a month, within a range of 6 to 20.

Compliance: the rules every programme runs to

Large programmes put more calls through the rules than any sales campaign, so the rules are built into the script and the schedule from day one.

• Telecommunications (Telemarketing and Research Calls) Industry Standard 2017. These hours apply to every telemarketing and research call, whether or not the number is on the Do Not Call Register. A call outside them is only made when a specific call time was expressly agreed in advance.
• Identification. At the start of each call, callers give their name, Nousu's name and the purpose of the call, and on telemarketing calls the name of the organisation the programme is for. On research calls that name can be given when asked or before the call ends.
• Caller ID is always on, the number shown takes return calls for at least 30 days, and calls end immediately when the person asks.
• Research or telemarketing? A call is only treated as a research call when its purpose is opinion polling or standard questionnaire-based research. If it has any commercial purpose, even a secondary one, it is a telemarketing call. Consent and data verification calls are run as telemarketing calls.
• Do Not Call Register Act 2006. Business numbers cannot be registered on the Do Not Call Register. Where a list holds numbers that could be private, such as mobiles, it is washed against the Register within 30 days before calling.
• Spam Act 2003. Emails need the recipient's consent, and you cannot send an email to ask for it. Express consent can be given over the phone, so we record who gave it, when and how, because the sender must be able to prove consent.
• Privacy Act 1988. Work contact details are personal information. Callers give the collection notice your team approves at the start of the call, and we collect only the fields you specify.

This summarises our operating rules, not legal advice. Your compliance, legal or ethics team signs off every script before calling starts. Regulatory summary checked October 2026. Read our guide to Australian calling laws

How calling programmes are priced

Programmes are quoted per project and priced per completed outcome, for example per GP reached with a consent outcome recorded, or per eligible business recruited into your survey. There is no monthly retainer.

Outcome rates depend on your list, your audience and your eligibility rules, so we give scenario quotes by volume: you see the cost at different programme sizes before you commit, and the pilot batch tests the assumptions before the full run. What counts as a completed outcome is agreed in writing at scoping.