Outbound for healthtech

    Book demos with practice owners and clinic groups for your healthtech product

    Reach the people who own clinic workflows and software decisions across GP, allied health, dental and specialist practices. Nousu books meetings and runs calling. We are not field reps, our callers make no clinical claims and do not promote prescription medicines, and your team runs the product conversation.

    Senior callers, all in-house in SydneyFirst calls 2 weeks from sign-offWritten call notes and meeting handover briefs

    Quick answer

    How do healthtech companies book demos with Australian clinics? Practice managers run software decisions in most clinics, and they answer the phone more often than cold email. Nousu calls practice managers and owners across GP, allied health, dental and specialist clinics, then books demos for your team.

    Fit check

    Who this is for

    This is for you if

    • You are healthtech software and clinic workflow vendors with a defined business offer
    • You need meetings with practice managers, practice owners and clinic group operations leads
    • Your sales team can run the demos or discovery meetings we book
    • Your deal value supports an ongoing outbound sales process
    • You can agree target accounts, exclusions and meeting criteria before launch

    Not the right fit if

    • You need field representation or clinical product promotion
    • Your offer is too broad to explain to a specific buyer
    • Your team is not available to run the meetings we book
    • You expect guaranteed sector-specific meeting volumes

    Buyers

    Who we call

    We map decision ownership before calling, so the meeting reaches the person responsible for clinic workflow, software ownership and implementation effort.

    RoleWhat they care aboutBest time to reach them
    Practice managersWorkflow fit, staff adoption and software administrationOutside reception and patient arrival peaks
    Practice owners and principal cliniciansBusiness fit, decision authority and practice prioritiesBetween sessions, at a practice-approved time
    Clinic group operations leadsMulti-site workflows, rollout effort and system ownershipOutside site reviews and operations meetings
    Allied health business ownersScheduling, administration and team capacityBetween appointments, at an agreed callback time
    Dental practice owners and managersPractice workflow, reception load and software fitOutside patient check-in and treatment peaks

    These are planning cues, not fixed calling hours. We confirm suitable callbacks with each organisation and call within applicable rules.

    Use cases

    What we book

    Meeting criteria and routing are agreed before launch. Your team runs the sales or product conversation, with written notes on the buyer, need and timing.

    • Practice software demos for your product team
    • Discovery meetings with clinic group operations
    • Workflow review meetings with allied health businesses
    • Dental and specialist practice software introductions

    The first month

    What the first month actually looks like

    What happens

    Foundation

    Week 1. Target accounts and exclusions agreed for healthtech software and clinic workflow vendors. Buyer mapping across practice managers, practice owners and clinic group operations leads. Talk track, meeting criteria and routing built around clinic workflow, software ownership and implementation effort

    You get

    Focus: Buyer fit and an approved meeting definition

    Cadence

    What you get every week

    List Build

    • Fresh accounts sourced for healthtech software and clinic workflow vendors
    • Contacts verified before calling
    • Segmented by buyer role and practice callback windows and software review plans

    Calling

    • Phone first calls to practice managers, practice owners and clinic group operations leads
    • Live qualification around clinic workflow, software ownership and implementation effort
    • Callback preferences and objections logged

    Follow Up

    • Email follow-up after calls where appropriate
    • LinkedIn support where relevant to the buyer
    • Sequencing aligned to practice callback windows and software review plans

    Reporting

    • Written weekly activity and meeting summary
    • Call notes on buyer needs, timing and decision ownership
    • Clear handover and next actions for your sales team

    Optimisation

    • Targeting reviewed by buyer role and account fit
    • Sharper messaging around clinic workflow, software ownership and implementation effort
    • Follow-up refined from actual objections and callbacks

    Performance

    Realistic benchmarks

    218,000+

    Dials placed, Nov 2024 to Apr 2026

    1.3 vs 0.3

    Meetings per 100 dials, onshore vs offshore

    2 weeks

    To first calls

    About 8

    Qualified meetings a month typical, range 6 to 20

    Indicative ranges, not guarantees. Outcomes vary by market, offer, and target audience.

    FAQ

    Questions & answers

    Common questions about outbound for healthtech.

    Still have questions?

    Book a 30-minute call

    Allied health and dental practices can be separate segments in the target list. We tailor the introduction to the practice type and book the right manager or owner for your demo.

    We can scope targeting around lawful, available software information and verify the current system on calls where the contact is willing to share it. We do not promise a complete competitor customer list.

    We explain who we are, why we are calling and which practice role we need. Reception is asked for the right contact and callback window, not pressured into interrupting a consult.

    The right practice, the right buyer, a relevant workflow need, an agreed demo purpose and confirmed attendance. We agree the criteria with your team before launch and provide written handover notes.

    First calls start 2 weeks from sign-off. Demo timing depends on practice availability and qualification, so the launch date is not a promise of a booked demo within 2 weeks.

    Get started

    Ready to build pipeline?

    Book a 30-minute call and we will map your ICP and the fastest path to meetings.

    Starting at $7,000 a month. Exact fee quoted after a 30-minute call.